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Sears Tower 51 favori envoyer Print
Photos by Sylvain Halgand text by Sylvain Halgand. From the collection of Sylvain Halgand
France Version française

Chronology of the Sears brand  New window

History of the brand Sears New window

Manufactured in Allemagne from prior to 1953 until after 1958.
Index of rarity in France : Rare (among non-specialized garage sales)
Sold listing on New window
Inventory number: 1462

See the complete technical specifications New window
Sears Tower 51

Traduction de Timothy Vale

Sears, Robuck and Co was and still is comparable with the French firm Manufrance. For many years this distributor's catalogues could be found at the heart of many American homes sitting on a shelf between the Bible and the telephone directory.

As well as the general catalogues, there were also numerous specialist catalogues. The camera catalogues are of course particularly useful in identifying Tower-branded models. Tower was a brand-name for a wide variety of cameras produced by many different manufactureres from all over world.

This Tower 51 is an Iloca Quick B from 1953, a small, basic rangefinder.
A notable feature is that part of the instructions are printed on the base of the camera (as can be seen in the page scanned from the catalogue).
The camera was further developed in later models, notably by the addition of a film-advance lever..